Insert/Bindery Specs

1
All insert shipments should be sent pre-paid to:
Attn: Jean Van Rossum
CO/issue/quantity
Brown Printing Company
East Greenville Division
668 Gravel Pike
East Greenville, PA 18041-2199
phone: 215.541.2507
Receiving docks: Shipments are accepted 24 hours a day, 7 days a week.
2
All Skids should be flagged on 4 sides, with layer sheets, stretch wrap, and 5 bands. Pack all materials on non-returnable skids or pallets. Loads can be accepted up to a maximum of 40" width, 48" length, and 50" height.
3
Each Skid or pallet should be identified as follows:
  • Name of publication: Continental magazine
  • Issue in which insert is to be used: January, February, March, etc.
  • Load count: Gross, Tare, and Net load.
  • Affix a sample of contents to each side for identification.
  • If you are providing inserts for multiple splits, please make sure that each split is on an individual skid and each split is clearly labeled.
  • All inserts should be brick stacked and face the same way, securely banded or shrink wrapped to prevent shifting or damage.
4
Quantity required to be shipped: 370,000 (includes spoilage). Advertising for no more than one issue should be shipped at any time; storage charges may apply. All overs will be trashed immediately after binding. Quantity subject to change. Please check with your sales representative before printing.
5
Paper
2 page insert: Minimum paper stock is 70# text wt;
maximum is 150# text wt or 10PT.
4 – 8 pages insert: Minimum paperstock is 40# text wt;
maximum is 100# text wt.
16 – 48 pages or more: Minimum paper stock is 35# text wt;
maximum is 80# text wt.
6
Insert Size: Minimum card size is 5" x 41/2".
  • Contact your printer or the USPS for postal regulations on BRCs.
Maximum (ideal) size is 8 1/4" x 10 3/4" for full bleed inserts.
  • Gatefolds: please call for specifications.
Skive (gutter) must be 1/8".
Perfs must be 1/2" from gutter.
Materials cut off: 1/8" (face, head, and foot).
7
Book jogs to head
8
Insert samples must be shipped for approval prior to printing. All inserts must be approved by the Publisher for content. Send samples to:

Production Manager
Continental magazine
The Pohly Company
99 Bedford Street, Floor 5
Boston, MA 02111
phone: 617.451.1700

Issue Due @ Brown Printing
January 12.04.07
February 12.28.07
March 2.01.08
April 3.03.08
May 4.02.08
June 5.01.08
July 6.02.08
August 7.02.08
September 8.01.08
October 9.02.08
November 10.02.08
December 11.03.08